Salina Is Working to Create Greater Brand Awareness for Her

question 7

Multiple Choice

Salina is working to create greater brand awareness for her company's new line of personal digital assistants.To increase brand awareness,the least important information that should be included in promotions is

• A) the brand name.
• B) the logo.
• C) the packaging.
• D) the slogan.
• E) the product history.

---

Definitions:

Cessations

The act of stopping or discontinuing an action or behavior.

Narcolepsy

A sleep disorder characterized by uncontrollable sleep attacks. The sufferer may lapse directly into REM sleep, often at inopportune times.

Sleepiness

The state or condition of feeling the need for sleep, often accompanied by lethargy and decreased alertness.

Seizures

Sudden, uncontrolled electrical disturbances in the brain that can cause changes in behavior, movements, feelings, and levels of consciousness.