An Everyday Low Pricing Strategy Stresses the Continuity of Retail

question 4

Multiple Choice

An everyday low pricing strategy stresses the continuity of retail prices

• A) at a level above regular retail prices.
• B) at a level between the regular price and the deep-discount sale prices of competitors.
• C) based on variable production costs.
• D) at a price skimming level.
• E) at a level below the deep-discount sales prices of competitors.

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