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Briefly define public relations. Why is public relations an important part of a marketing campaign?
Generation Z
The demographic cohort following Generation Y, typically defined as those born from the mid-1990s to the early 2010s, known for being digital natives.
Social Media
Media content used for social interactions such as YouTube, Facebook, and Twitter.
Purchasing Power
The value of currency expressed in terms of the amount of goods or services that one unit of money can buy.
Income
The financial gain received by an individual or entity, typically expressed as revenue from work, investments, or business operations.
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