When Starbucks First Opened, Many Critics Suggested, "No One Will

question 139

Multiple Choice

When Starbucks first opened, many critics suggested, "No one will pay $4.00 for a cup of coffee." Starbucks' critics suggested consumers would not be __________ to the company's offerings.

• A) responsive
• B) perceptive
• C) identifiable
• D) reachable
• E) quantifiable

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Definitions:

Vertical Intercept

The point at which a line meets the vertical axis of a graph.

Dependent Variable

A variable that changes as a consequence of a change in some other (independent) variable; the “effect” or outcome.

Independent Variable

In statistical and mathematical models, the variable that is manipulated or changed to observe its effect on a dependent variable.

Candy Store

A retail establishment specializing in the sale of candies, sweets, and similar confectionery products.