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In Addition to Merchandise and Payments,information Flows Throughout a Supply

question 12

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In addition to merchandise and payments,information flows throughout a supply chain.Which of the following is not a good characterization of the flow of information in a supply chain?


Definitions:

Cognitive Dissonance

A psychological conflict resulting from incongruous beliefs and attitudes held simultaneously.

Cognitive Dissonance

A psychological concept involving the discomfort experienced when holding conflicting beliefs or attitudes, leading to an alteration in one or more of these beliefs to reduce the discomfort.

Counterattitudinal Behaviour

Engaging in behaviors that are contrary to one's personal beliefs or attitudes.

Persuasive Communications

Messages designed to influence the attitudes or behaviors of others through the use of argument, information, or appeals.

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