Which of the Following Statements About Service Utility Is Most

question 239

Multiple Choice

Which of the following statements about service utility is most accurate? Service utility is

• A) becoming less important to retailers in this age of self-service marketing.
• B) the one type of utility that online firms provide more efficiently than traditional retailers.
• C) more likely to be provided by wholesalers than by retailers.
• D) becoming crucial to traditional retailers as they try to prevent their customers from defecting to firms using direct marketing.

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The shared values, customs, and social behavior of a particular people or society.

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Features typically associated with bureaucratic organizations, such as a hierarchical structure, formal rules and procedures, impersonality, and a division of labor.

Organizational Ownership

Pertains to the rights and responsibilities of possessing an organization, including control over its operations and entitlement to its profits or losses.

Formal Documents

Official documents that follow a set format or structure and are often used for legal, official, or formal purposes.