Marketing Intermediaries That Solicit Orders from Retailers or Other Wholesalers

question 24

Multiple Choice

Marketing intermediaries that solicit orders from retailers or other wholesalers and have the products delivered directly from the producer to the buyer are known as

• A) drop shippers.
• B) truck jobbers.
• C) channel captains.
• D) merchandise agents.

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Definitions:

Marketing Communications

The various methods and channels companies use to communicate with their market and convey their marketing messages.

Decoded Properly

Correct interpretation or conversion of encoded or encrypted data into a readable format.

Communication Process

The series of actions that involve sending and receiving messages through verbal and non-verbal means, including the use of media.

Vermont

A state in the northeastern part of the United States, known for its natural landscapes and being a major producer of maple syrup.