________ Refers to the Face-To-Face Presentation and Promotion of Goods

question 56

Multiple Choice

________ refers to the face-to-face presentation and promotion of goods and services. This also includes searching for prospects and providing follow-up services.

• A) Word-of-mouth promotion
• B) Personal selling
• C) Public relations
• D) Internal marketing

---

Definitions:

AASB 108/IAS 8

An international financial reporting standard that focuses on accounting policies, changes in accounting estimates, and errors.

Accounting Policy

Individual tenets, underpinnings, traditions, legislations, and tactics utilized by an establishment in crafting and showcasing its financial accounts.

Relevant Information

Data or facts that are applicable to a situation or problem, and can influence decision-making processes.

Depreciable Asset

A long-term asset for which the decline in value over time due to use and wear can be allocated over its useful life in a systematic manner.