A Good Public Relations Program Recognizes That the

question 109

Multiple Choice

A good public relations program recognizes that the

• A) company must not ever admit fault.
• B) firm must be willing to make changes in its policies and procedures.
• C) firm must be independent of production and service activities.
• D) media are not to be trusted since they profit by selling bad news.

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Definitions:

Native American Traditions

Native American traditions encompass the cultural practices, beliefs, rituals, and ways of life unique to the indigenous peoples of the Americas.

Kalahari Bushman

Refers to the indigenous peoples living in the Kalahari Desert of southern Africa, known for their rich cultural heritage and extensive knowledge of the natural environment.

Trade-offs

The process of giving up one benefit in order to gain another, often seen as a compromise in decision-making scenarios.

Competitive Bargaining

A negotiation style where each party aims to maximize their own gain, often at the expense of the other.