After Completing His Sales Presentation, Jerald's Client Expressed Her Concerns

question 208

Multiple Choice

After completing his sales presentation, Jerald's client expressed her concerns and questioned some of the details of the sales proposal. An effective salesperson would:

• A) downplay these objections and push to close the sale as quickly as possible to avoid the endless questions that some customers ask.
• B) address her concerns and develop a better relationship.
• C) consider revising the presentation so that next time customer concerns and objections can be avoided.
• D) bring in the top executives of the company to close the sale.

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Definitions:

Sales Commissions

Payments made to sales employees or agents based on the value or volume of sales they generate.

Selling Expenses

Incurred costs associated with the marketing and sale of a product or service, such as advertising, sales commissions, and promotional materials.

Advertising Expenses

Costs incurred in promoting products or services to potential customers through various media channels.

Budgeted Production

An estimate of the quantity of goods or services that a company plans to produce within a specified period.