Jose Has Accepted a Sales Position at Business Solutions Corporation

question 85

True/False

Jose has accepted a sales position at Business Solutions Corporation. Prior to this job, Jose worked in the electronics department of a retail store selling personal computers to consumers. In his new job at Business Solutions, Jose will sell personal computers to businesses. Despite the fact that the products sold to these two customer groups are quite similar, Jose is likely to find that purchasing decisions by buyers in the two markets will be influenced by different factors.

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Definitions:

Self-fulfilling Prophecy

A prediction that causes itself to become true due to the belief and behavior of the person holding it.

Bloomers

A term often used in educational psychology to refer to students who show significant improvement in their performance, presumably due to certain interventions or expectations.

Intellectual Abilities

The capacities related to the mind such as reasoning, problem-solving, planning, abstract thinking, comprehending complex ideas, learning quickly, and learning from experience.

Central Route

A method of persuasion that involves deeply processing the content of a message, focusing on the quality of its arguments.