________ Marketing Involves Developing a Unique Mix of Goods and Services

question 50

Multiple Choice

________ marketing involves developing a unique mix of goods and services for each individual customer.

• A) B2B
• B) Volume
• C) Usage
• D) One-to-one

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Definitions:

Ego

A component of Sigmund Freud's psychoanalytic theory, representing the realistic part of the psyche that mediates between desires and moral constraints.

Self

Pertaining to the individual person, often in reference to one's own thoughts, feelings, or actions.

Mind

The element of a person that enables them to be aware of the world and their experiences, to think, and to feel; the faculty of consciousness and thought.

Personality

The combination of characteristics or qualities that form an individual's distinctive character.