E-Gadgets Is a Chain of Electronics Stores That Specializes in Devices

question 98

Multiple Choice

E-Gadgets is a chain of electronics stores that specializes in devices and gadgets incorporating cutting-edge technologies. The company has more than 170 stores located in large cities throughout the Southeast and Midwest. E-Gadgets has chosen the locations of its stores so that most customers living in upper middle class and wealthy neighborhoods can get to an E-Gadgets store in less than 15 minutes. E-Gadgets is providing its customers with:

• A) scrambled merchandising.
• B) allocative utility.
• C) place utility.
• D) saturation marketing.

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Definitions:

Institutional Action

Actions taken by established institutions aimed at achieving specific goals or enforcing policies.

Jim Crow Era

A period in American history marked by racial segregation and discriminatory laws against African Americans.

Legal and Institutional Change

Modifications made within laws and organizational structures aimed at reforming or improving systems for better societal outcomes.

William Julius Wilson

An influential American sociologist known for his research and writing on race, class, and inequality in the United States.