Examlex

Solved

SCENARIO 14-19 the Marketing Manager for a Nationally Franchised Lawn

question 103

Multiple Choice

SCENARIO 14-19 The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service.A random sample of 30 home owners located in a suburban area near a large city was selected; 11 did not have a lawn service (code 0) and 19 had a lawn service (code 1) .Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars) and lawn size (Lawn Size, in thousands of square feet) . The PHStat output is given below: SCENARIO 14-19 The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service.A random sample of 30 home owners located in a suburban area near a large city was selected; 11 did not have a lawn service (code 0) and 19 had a lawn service (code 1) .Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars) and lawn size (Lawn Size, in thousands of square feet) . The PHStat output is given below:   -Referring to Scenario 14-19, which of the following is the correct interpretation for the Lawn Size slope coefficient? A) Holding constant the effect of income, the estimated number of lawn services purchased increases by 1.2804 for each increase of one thousand square feet in lawn Size. B) Holding constant the effect of income, the estimated average number of lawn services purchased increases by 1.2804 for each increase of one thousand square feet in lawn Size. C) Holding constant the effect of income, the estimated probability of purchasing a lawn service increases by 1.2804 for each increase of one thousand square feet in lawn Size. D) Holding constant the effect of income, the estimated natural logarithm of the odds ratio of purchasing a lawn service increases by 1.2804 for each increase of one Thousand square feet in lawn size.
-Referring to Scenario 14-19, which of the following is the correct interpretation for the Lawn Size slope coefficient?


Definitions:

Sample Standard Deviations

A measure of the dispersion or variability of data points in a sample from their mean.

Margin Of Error

An expression of the amount of random sampling error in a survey's results, indicating a range within which the true value lies with a specified confidence level.

Equal Sample Sizes

A condition in experimental design where all groups being compared have the same number of observations or participants.

Type I Error

The incorrect rejection of a true null hypothesis, also known as a "false positive" finding or conclusion.

Related Questions