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SCENARIO 16-4 the Number of Cases of Merlot Wine Sold by a by a Paso

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SCENARIO 16-4
The number of cases of merlot wine sold by a Paso Robles winery in an 8-year period follows. SCENARIO 16-4 The number of cases of merlot wine sold by a Paso Robles winery in an 8-year period follows.   -Referring to Scenario 16-4,exponential smoothing with a weight or smoothing constant of 0.4 will be used to forecast wine sales.The forecast for 2013 is .
-Referring to Scenario 16-4,exponential smoothing with a weight or smoothing constant of
0.4 will be used to forecast wine sales.The forecast for 2013 is .

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Social Scripts

Schemata or guidelines stored in the brain that dictate behavior in specific social situations, based on cultural expectations and norms.

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This refers to the process by which individuals become less sensitive or react less intensely to repeated stimuli or emotional triggers.

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A process by which exposure to certain stimuli can increase the likelihood of aggressive responses in individuals.

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The Mere Exposure Effect is a psychological phenomenon by which people tend to develop a preference for things merely because they are familiar with them.

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