SCENARIO 18-12 The Marketing Manager for a Nationally Franchised Lawn Service Company

question 179

Short Answer

SCENARIO 18-12
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service. A random sample of 30 home owners located in a suburban area near a large city was selected; 15 did not have a lawn service (code 0) and 15 had a lawn service (code 1). Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars), lawn size (Lawn Size, in thousands of square feet), attitude toward outdoor recreational activities (Attitude 0 = unfavorable, 1 = favorable), number of teenagers in the household (Teenager), and age of the head of the household (Age). The Minitab output is given below:

-Referring to Scenario 18-10 Model 1,what is the standard error of estimate?

---

Definitions:

Federal Building

A building owned or leased by the federal government of a country, often housing government offices.

Private Militia Group

An armed group that is not part of the official military or police force of a country and often operates with a degree of autonomy to pursue specific objectives.

Special Counsel

An independent investigator appointed to investigate, and possibly prosecute, specific legal issues within or connected to the federal government when there is a potential conflict of interest.

Kenneth Starr

A lawyer and judge known for his investigation of figures during the Clinton administration, leading to the impeachment of President Bill Clinton.