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Internal Images or Other Mental Representations of an Area (Maze

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Internal images or other mental representations of an area (maze, city, campus, etc.) that underlie an ability to choose alternative paths to the same goal is a(n)


Definitions:

Total Utility

The total satisfaction or benefit obtained from consuming a particular quantity of goods or services.

Marginal Utility

Describes the additional satisfaction or usefulness obtained from consuming one more unit of a product or service.

Total Utility

The complete fulfillment experienced from the consumption of a specific overall amount of a product or service.

Consumer Surplus

The gap between what consumers are prepared and able to spend on a product or service and the actual sum they end up paying.

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