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Requiring refundable deposits on glass bottles is a good example of using incentives to increase recycling.
Societal
Relating to or concerned with the structure, organization, and functioning of human society.
Aesthetic
Pertaining to the appreciation or critique of beauty or good taste, often used in design, art, and culture.
Functional Benefits
Refers to the practical or useful aspects of a product that meet the needs of the consumer.
Perceptual Benefits
The intangible advantages consumers perceive they obtain from a product or service, which contribute to their purchasing decision.
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