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Print and broadcast media are two forms of
Nonlinear Association
A relationship between two variables where the change in one variable does not produce a proportional change in the other variable.
Linear Association
A relationship between two variables that can be represented on a graph as a straight line, indicating a consistent rate of change.
Moderately Strong Association
A statistical term indicating a reasonably strong relationship between two variables, showing noticeable correlation but not absolute prediction.
Little or No Association
A term used in statistics to describe a situation where there is very weak or no relationship between two variables being studied.
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