Similarity of Personal Characteristics Is Influential in

question 8

Multiple Choice

Similarity of personal characteristics is influential in

• A)primarily romantic relationships.
• B)primarily friendships.
• C)both romantic relationships and friendships.
• D)neither romantic relationships nor friendships.

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Definitions:

Marketing Communications

The various methods and channels used by a company to convey its marketing messages to the target audience, including advertising, public relations, social media, and more.

Ultimate Goal

The final aim or objective intended to be achieved in any given project or strategy.

Sales Promotions

Short-term incentives or events designed to increase interest, enhance product demand, or stimulate sales of a product or service.

Imc Channel

The use of various promotional tools in a coordinated manner to reinforce the marketing message in integrated marketing communications.