What Is the Main Advantage of an Experiment Over a Correlational

question 178

Multiple Choice

What is the main advantage of an experiment over a correlational study?

• A)The researcher knows the participants are representative of the population.
• B)The researcher is better able to draw conclusions about cause and effect.
• C)The researcher is able to study phenomena within their natural context.
• D)The researcher can legitimately use a much smaller sample size.

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Definitions:

Auxiliary Consumption

Secondary or supplemental use of products or services that support or enhance the primary consumption activities.

Production

The process of creating, manufacturing, or otherwise bringing goods or content into existence.

Emotional Engagement

The emotional connection and response that a consumer has with a brand, which can influence loyalty and purchasing behavior.

Self-Identification

The process by which an individual defines and understands themselves, often in relation to categories such as gender, race, or religion.