The Post-World War II Development of Brand Identities Can Be

question 29

Multiple Choice

The post-World War II development of brand identities can be traced largely to the ____.

• A)need to compete with products from foreign manufacturers
• B)need for manufacturers to have products for specific market segments
• C)need for consumers to find products that could previously be found only overseas
• D)need for consumers to be secure in the belief that the products would meet their needs

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Definitions:

FMLA Leave

Refers to the Family and Medical Leave Act in the United States, allowing eligible employees to take unpaid, job-protected leave for specified family and medical reasons.

Sick Leave

A paid or unpaid absence from work that an employee is allowed to take because of illness.

Vacation Allotments

The designated amounts of vacation time given to employees by an organization as part of their benefits package.

S.T.E.P. Approach

A strategic planning method focusing on scanning, targeting, evaluating, and proceeding to address organizational issues or opportunities.