Three Major Characteristics of the Source Affect Persuasion Are Expertise

question 42

True/False

Three major characteristics of the source affect persuasion are expertise, trustworthiness, and attractiveness.

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Definitions:

Nondeclarative

A type of memory expressed through performance rather than conscious recall, also known as implicit memory.

Elaborative Rehearsal

A technique in memory that involves thinking about the meaning of the term to be remembered, as opposed to repetitive rote memorization.

Learning List

A method or a tool used for memorization that involves enumerating or cataloguing information in a structured format.

Stored Memory

Information that has been retained over time and can be recalled or accessed from the brain.