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Instructions: Identify the following. Be as specific as possible, and include names, dates, and relevant facts as appropriate. Be sure to explain the significance of the person or term.
Upper South and Lower (Deep) South
Perceived Quality
The consumer's perception and evaluation of a product's quality based on their experiences, expectations, and comparisons with competitors.
Specialty Ingredients
Unique or high-quality ingredients used in food, cosmetics, or other products that are often sourced from specific locations and may enhance the product's appeal.
Menu Items
Specific foods or beverages offered for selection by customers at a restaurant or food service establishment.
Point-of-purchase Advertising
This refers to marketing materials or advertisements placed in areas where the actual buying decision is made, such as checkout lines or the supply aisle of stores.
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