Which of the Following Is a Mechanism Used to Examine

question 45

Multiple Choice

Which of the following is a mechanism used to examine external threats and opportunities facing a firm as well as its internal strengths and weaknesses?

• A) organizational scanning
• B) internal marketing
• C) corporate strategy
• D) benchmarking
• E) a situational analysis

Explain the significance and functioning of an accounting system within a business context.

Understand the concept of market segmentation and its application in selecting a consumer base.

Comprehend the benefits and drawbacks of standardized and differentiated marketing strategies in global markets.

Recognize the role of the marketing mix in developing and implementing marketing strategies.

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