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The Balanced Scorecard Approach to Control Emphasizes Measurement of Organizational

question 78

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The balanced scorecard approach to control emphasizes measurement of organizational performance in three equally important areas. These areas are finances, internal operations, and innovation and learning.


Definitions:

Perceptual Distortion

Occurs when an individual's personal biases, prejudices, or expectations alter the way they perceive reality.

Impression Management

The practice of consciously controlling or manipulating the perception others have of an individual or organization.

Impression Management

The process by which individuals attempt to control the impressions others form of them, especially in social or organizational settings.

Perceptual Errors

Mistakes in judgment or interpretation caused by inaccuracies in the perception of sensory information.

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