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In the situational theory of leadership, selling behavior refers to the leader engaging in low-task behaviors and high-maintenance behaviors in order to get the members to "buy into" the decisions that have been made.
Dual Distribution
The use of two or more channels to distribute the same product to the same target market.
Distribution Channels
Pathways through which a company delivers its products or services to customers.
Intermediary
An entity or person that acts as a middleman or agent between two parties in a transaction or process to facilitate the transaction.
Broker
A person or firm that arranges transactions between a buyer and a seller for a commission when the deal is executed.
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