For Each of the Following Sets of Subject, Audience, and Purpose

question 22

Multiple Choice

For each of the following sets of subject, audience, and purpose, select the most appropriate choice for the blank. Subject: _______________________________________
Audience: people who need to lose weight
Purpose: to convince people to eat foods low in fat

• A) the drawbacks of being overweight
• B) the causes of overeating
• C) the benefits of a low-fat diet

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Definitions:

Sales Process

A series of steps or stages followed by a salesperson or organization to sell a product or service effectively.

The Approach

The initial stage in the sales process where the salesperson makes first contact with the potential customer.

Prospecting

The method of finding possible customers, clients, or purchasers for the products or services offered by a business.

The Close

Refers to the point in a sales process where a salesperson convinces the client to make a purchase.