Examlex
Finding something attractive or unattractive, desirable or undesirable is the basis for the belief component of an attitude.
Truthful
Being honest or accurate in representation or expression; not lying, cheating, or deceiving.
Language
A system of communication used by a particular community or country, consisting of written, spoken, or signed words and the rules for their use.
Opinions
Personal beliefs or judgments that are not necessarily based on fact or knowledge but on feelings, tastes, or experiences.
Brand Strategy
A long-term plan for the development of a successful brand in order to achieve specific goals.
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