Examlex
In a sales letter promoting its new hybrid vehicle,a car company included this sentence: Our new hybrid model will save you hundreds of dollars annually on gasoline expenses.The company is focusing on indirect benefits of purchasing this vehicle.
Value Judgments
Decisions or assessments that reflect personal or societal opinions on what is important or morally right.
Unconscious
The part of the mind that contains thoughts, memories, and desires that are not within one's current awareness or conscious control.
Self-Reinforcement
The process of rewarding oneself for a desirable action or behavior to increase the likelihood of it happening again.
Regulated Behavior
Behavior that is controlled or directed by rules and regulations, often within a societal or psychological context.
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