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Capital is a(n) ____ variable and investment is a ____ variable.
Conscious Marketing
Emphasizes ethical considerations and the well-being of stakeholders in the marketing process, aiming for sustainable and socially responsible practices.
Economic Value
The worth of a good or service determined by its utility and scarcity, influencing both cost and price.
Overriding Principles
Fundamental rules or theories that take precedence over others in guiding behavior, decision-making, or policy formulation.
Business Ethics
Refers to a branch of ethical study that examines ethical rules and principles within a commercial context, the various moral or ethical problems that might arise in a business setting, and any special duties or obligations that apply to persons engaged in commerce.
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