To Try to Be Creative in Developing a Label Is

question 353

True/False

To try to be creative in developing a label is not worth the effort; most people prefer products to be labeled only with the brand name and relevant consumer information.

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Definitions:

Openness

A personality trait signifying receptiveness to new experiences, ideas, and unconventional values.

Trait

A dimension of personality used to categorize people according to the degree to which they manifest a particular characteristic.

New Ideas

Original thoughts, concepts, or innovations that have not been previously known or realized.

Cross-Situational Consistency

The concept that an individual's behavior tends to be consistent across different situations.