Explain How the Characteristics of Services Affect the Development and Management

question 205

Essay

Explain how the characteristics of services affect the development and management of marketing mixes.

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Definitions:

Functional Silos

Organizational units that operate independently from one another, often leading to a lack of cross-departmental communication and coordination.

Entrepreneurial Leaders

Leaders who possess the vision, creativity, and determination to innovate and drive their organizations or ventures towards new opportunities and growth.

Feedback-Intensive Management

A management style characterized by the frequent and detailed exchange of feedback between supervisors and employees to improve performance.

Executive Coaching

A one-on-one development process formally contracted between a coach and a management-level client to help achieve goals related to professional development and/or business performance.