As Emily Prepares the Script for a Radio Commercial for Her

question 119

Multiple Choice

As Emily prepares the script for a radio commercial for her boutique, she is engaging in the ____ stage of the communication process.

• A) encoding
• B) sourcing
• C) decoding
• D) sending
• E) receiving

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Definitions:

Marginal Revenue

The increase in income from the sale of one extra unit of a good or service.

Marginal Revenue

The additional income from selling one more unit of a good; sometimes equals the price of the good.

Marginal Cost

The additional cost incurred from manufacturing or producing one more unit of a specific product or service.

Profit Maximizing

A financial strategy or goal of businesses to achieve the highest possible profit, where marginal revenue equals marginal cost.