While Sales Contests Can Motivate Employees at All Levels to Participate

question 117

Multiple Choice

While sales contests can motivate employees at all levels to participate, a disadvantage of this method of sales promotion is that

• A) they are often too complicated.
• B) they are not taken seriously by the employees.
• C) people often discontinue their positive behavior after the contest is over.
• D) many point-of-purchase display materials are needed to implement a contest.
• E) people often feel they are not being recognized enough.

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Definitions:

Interest Rate

The sum charged by a lender, as a fraction of the principal, for the privilege of accessing assets by a borrower.

Present Value

The current worth of a future sum of money or stream of cash flows given a specified rate of return.

Interest Rate

The cost of borrowing money, expressed as a percentage of the total amount loaned, or the rate of return on investments.

Present Value

The current worth of a future sum of money or stream of cash flows, given a specified rate of return.