Examlex
Which of the following strategies is most closely associated with the societal marketing orientation?
Social Influence
The effect that the words, actions, or mere presence of other people have on our thoughts, feelings, attitudes, or behavior.
Social Psychologist
A researcher or practitioner who studies how people's thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others.
Carl Hovland
An American psychologist known for his work on attitude change, communication, and persuasion during the 20th century.
Fast-approaching-deadline Technique
A strategy aimed at enhancing productivity by setting imminent deadlines for tasks to induce a sense of urgency.
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