A Local Grocer Groups His Customers into Specific Groups Based

question 4

True/False

A local grocer groups his customers into specific groups based on what they buy and when they shop.The grocer then schedules shipments of specific items based on these customer segments and offers different promotions to different customer groups.This is an example of customer relationship management.

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Definitions:

Sales Lead Tracking

involves the methods and systems used by organizations to track the identification, engagement, and development of potential sales prospects through various stages of the sales process.

Potential Customers

Individuals or organizations that are considered likely to purchase goods or services but have not yet done so.

Bundling

The practice of selling several products or services together as a single combined package, often at a discounted rate.

Package Deal

An offer or agreement involving multiple items or elements grouped together for sale as one combined unit.