Which of the Following Statements Is True of Today's Consumers

question 52

Multiple Choice

Which of the following statements is true of today's consumers in the U.S.?

• A)​They emphasize more on a product's price than its quality.
• B)They seldom give preference to brand names.
• C)They are concerned about the nutrition in their food.
• D)​They tend to choose products that are expensive.

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Definitions:

Cattell

Raymond Cattell was a psychologist known for his research on personality theory and his development of the 16 Personality Factor (16PF) questionnaire.

Adolescence

The phase of both physical and psychological growth that typically happens between puberty and reaching the age of legal majority.

Social Attitudes

The general feelings, beliefs, and behavior dispositions directed towards people, groups, or ideas within a society.

Superego

The part of the personality in Freudian psychoanalysis that represents internalized ideals and provides standards for judgment.