A Company Is Doomed to Failure in a Foreign Country

question 27

Multiple Choice

A company is doomed to failure in a foreign country if it _____.

• A)​does not understand the foreign country's culture
• B)excessively focuses on translating product names to the foreign country's language 
• C)varies its marketing mix according to the foreign customers
• D)​pays attention to the foreign country's demographics

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Definitions:

Milgram Experiment

A psychological experiment conducted by Stanley Milgram in the 1960s to study obedience to authority, where participants were instructed to administer electric shocks to another person.

Stanford University Prison Experiment

A psychological study conducted by Philip Zimbardo in 1971 at Stanford University, where students were assigned roles of prisoners and guards to explore the effects of perceived power.

Generalization

Drawing a conclusion about a certain characteristic of a population based on a sample from it.

Logical Support

The provision of reasons or evidence to justify a claim or argument.