_____ Is the Technique Used to Sift Through Data Collected

question 9

Multiple Choice

_____ is the technique used to sift through data collected by point-of-purchase scanning equipment and help retailers find ideal locations for each product.

• A)​Big data analysis
• B)Shopper marketing​
• C)Market-basket analysis​
• D)Shopper analytics​

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Definitions:

Phishing

A cyber attack that uses disguised emails as a weapon to trick individuals into revealing personal information, such as passwords and credit card numbers.