Examlex
In low-effort cognitive situations,brand evaluations do not suffer when consumers are repeatedly exposed to messages about product features.
Exothermic
An exothermic reaction is a chemical reaction that releases heat and energy to its surroundings.
Activation Energy
Activation energy is the minimum quantity of energy which the reacting species must possess in order to undergo a specified reaction.
Flashover
An event in which an entire room or area bursts into flames almost simultaneously, often due to the rapid spread of fire through combustible materials.
Bomb Calorimeter
An apparatus used to measure the heat of combustion of a sample, essential in the determination of calorific values.
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