Ying Was Really Frustrated with Laundry Detergent at First,but She

question 81

Multiple Choice

Ying was really frustrated with laundry detergent at first,but she came to be really satisfied with it over time.Most likely Ying was a ____ consumer.

• A) highly affective
• B) high-involvement
• C) low-involvement
• D) high need for cognition
• E) low need for cognition

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Definitions:

Personalized Pricing

A pricing strategy where prices are set for individual customers based on their perceived willingness to pay, often using data analytics.

Barriers to Entry

Factors that prevent or impede the ability of a new competitor to enter and operate in an industry.

Monopoly

An economic condition where only one seller offers a distinctive product in the marketplace, with no similar alternatives available.

Natural Monopoly

A market condition where due to high fixed or start-up costs, efficient service is provided by a single firm instead of multiple competing firms, often seen in utilities sectors.