A Variant of Verizon's IN Calling Program Gave Customers Discounts

question 56

Multiple Choice

A variant of Verizon's IN calling program gave customers discounts when they identified the names and telephone numbers of up to 20 people whom they frequently called.This is an example of

• A) targeting individuals with similar tastes.
• B) customizing the appeal for each individual.
• C) customizing the appeal for region of the country.
• D) targeting networks of individuals.
• E) targeting individuals with similar telephone usage habits.

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Definitions:

Multimedia Programs

Computer applications that use a combination of different content forms such as text, audio, images, animations, video, and interactive content.

Return on Investment

A financial measure used to evaluate the efficiency of an investment or compare the efficiency of multiple investments, calculating the return relative to the investment's cost.

Development Cost

Expenses associated with creating and implementing a training program, educational course, or new product.

Adaptive Learning

A personalized approach to education that adjusts the content and pace based on the learner's needs and responses.