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What are two key points about marketing and consumers' sexual orientation?
Margin Of Safety
The difference between actual sales and the break-even point, indicating how much sales can fall before a business incurs a loss.
Net Operating Income
Earnings resulting from the standard operations of a business, without considering taxes and interest expenses.
Variable Cost
Expenses that vary directly with the level of production or sales volume, such as raw materials and direct labor costs.
Advertising Spending
The total amount of money that is allocated towards advertising products or services in various media outlets.
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