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In which foreign market has Wal-Mart been the most successful?
Trademark
Legal protection of a recognizable brand name, design, or logo that calls a specific product to a consumer’s mind.
Brand Logo
A visual symbol or emblem used to identify and promote a brand, making it recognizable to consumers.
Designer Bags
High-end, often luxury bags created by prominent fashion designers or brands.
Market-Creating Innovation
Innovations that result in the creation of a new market by fulfilling an unserved or underserved need or desire.
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