If You Are Trying to Convince Consumers to Buy Your

question 17

Multiple Choice

If you are trying to convince consumers to buy your company's brand of washing machine you will be most persuasive if you:

• A)Point out the flaws in your competitors' washing machines.
• B)Acknowledge the merits of your competitors' washing machines and then explain why the machine you are selling is even better.
• C)Point out the merits of your competitor's washing machine.
• D)Simply explain why the machine you are selling is top rated.

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Definitions:

Net Income

The total profit of a company after all expenses, taxes, and costs have been subtracted from total revenue; often referred to as the bottom line.

Transactions

Business activities or exchanges that affect the financial position of a company, involving the transfer of goods, services, money, or titles.

Investing Activities

Financial actions involving the purchase and sale of long-term assets and investments, part of a company's cash flow statement.

Sale of Land

A transaction involving the transfer of ownership of land from one party to another.