Why Would You Want to Analyze the Demographic Characteristics of Your

question 5

Multiple Choice

Why would you want to analyze the demographic characteristics of your audience?

• A)to know their general opinions of you as a speaker
• B)to make the speech relevant and beneficial to them
• C)to find out if they will be neutral to my topic
• D)to determine what kinds of visual aids will be most effective

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Definitions:

Research Hypotheses

Statements made by researchers that propose a potential relationship between two or more variables.

Research Hypothesis

A specific, testable prediction about what you expect to happen in your study, often based on a theory or prior research.

Modality

The method or mode in which something exists or is experienced or expressed.

Interval Scale

A numerical scale where the order of values and the exact differences between them are known, but there is no true zero point.