Mauve IncPurchased a Global Data Collection and Management System That Will

question 38

Multiple Choice

Mauve Inc.purchased a global data collection and management system that will provide it with detailed information about each of its customers. This would allow Mauve Inc.to create:

• A)products tailored for individual consumers on a mass basis.
• B)a one-to-many relationship with its customers.
• C)a generic product that would suit all its customers.
• D)technology that increases costs for products of greater value.

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Definitions:

Discourse Analysis

Focuses on systems of meaning and how particular labels or concepts are developed and maintained by the use of language.

Position Ideas

The process of formulating and asserting particular perspectives or viewpoints.

Patterns and Variations

Regularities and differences found in data or phenomena, often analyzed to understand trends, relationships, or underlying causes.

Coding and Quantifying

The process of categorizing qualitative data into quantitative form, allowing for numerical analysis and statistical assessment.