A Product Has Three Product Layers

question 21

Multiple Choice

A product has three product layers. They are the:​

• A)implied benefit, explicit benefit, and combined benefit.
• B)physical form, intangible form, and perceived form.
• C)core benefit, actual product, and augmented product.
• D)external layer, internal layer, and environmental layer.

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Definitions:

Differences Tradition

A perspective emphasizing the unique qualities and values of different cultures, communities, and demographic groups.

Devaluing Strengths

The act of downplaying or underestimating the positive attributes and capabilities of individuals or groups, often due to bias or stereotypes.

Autonomy

The capacity and right of individuals to make their own choices and to act independently.

Independent Self

A self-concept characterized by prioritizing personal goals, values, and beliefs over the expectations and norms of social groups or collectives.