Which of the Followingstatements Is True of Odd Pricing

question 41

Multiple Choice

Which of the followingstatements is true of odd pricing?

• A)It is the idea that if a television costs $599 instead of $600, consumers perceive the first one to be far cheaper than it actually is.
• B)This strategy includes random and arbitrary price fluctuations in order to increase foot traffic.
• C)It is the most popular method of establishing a fixed margin by determining the actual cost of each product.
• D)It means that a producer has decided to decrease variable costs.

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